A local business coachhas been given an early Christmas present with a weekend trip to Geneva, to thank herfor helping one of her customersboost their growth.

Business strategy expert Andrea Wallace from Sterling Simplicity has worked with telecommunications provider Abbey Telecom to improvesales conversion rates and promoteits lines and minutes packages.

Abbey Telecom havedeveloped a reputation for givingits staff the chance to travel for its annual Christmas party. Previous festive tripshave taken the staff toCopenhagen, Prague, Amsterdam, Barcelona, Dublin and Edinburgh.

With this years party organised in Geneva, Abbey Telecom MD Tony Raynor decided that Andrea would be invited to recognisethe contribution she made to the firm.

Its always nice to get positive feedback for your work and being asked to join the Abbey Telecom teams Christmas party in Geneva was a really lovely surprise, says Andrea.

Working with Tonys team is a lot of fun, and our progress has resulted in him recommending me to several business contacts. Winning new business by referrals and customer recommendation like this is ideal.

AndreaWallace recently wonthe Best in Business Support 2015 at the Downtown Women in Business awards.

Tony Raynor said: Andreas work with us over the last few years has been invaluable. We came within a cats whisker of attaining 20% in growth in 2014 by tapping into her strategic expertise and were on course to repeat that in 2015. Working with her has helped improve several facets of our business, giving us the chance to adopt new marketing techniques and different approaches to sales.

Its always useful for someone to come in and look forensically at your business with a fresh pair of eyes. Creative ideas often result as an independent view can question or add to existing strategies, as well as coming up with innovative new methods.

Abbey Telecom Christmas parties in Europe have been running since 2006 to reward longevity of service and engender team spirit, motivation and a sense of collective pride. I think happy workers are more productive, adds Mr Raynor.